I’m not here to support G or FB getting anymore breaks, because it always has to boil down to the people, to the users: these platforms, and all media and social media platforms are essential to creative freedom/expression/speech/assembly. Any means to curtail those freedoms (no, Axel Voss, not the end of the Internet – that is hyperbolic) by slapping copyright claims wherever a studio or producer can (and they will) threatens the shutdown of those platforms, affecting those who do not have the means to fight back, affecting their ability to communicate with others.
Imagine if Tumblr were to be sued for all the ‘copyrighted’ material that is uploaded to its site, to the point where Tumblr has no choice but to completely eliminate those works or even the blogs connected with them, which would, ultimately force users off the site for good, thus ending Tumblr. No site wants to pay out millions just to protect a 15 year old’s fan account.
Never mind that the fan’s account is free publicity for XYZ artist and whoever represents them. Never mind the use of hashtags is one of the most effective marketing tools there is, and memes are almost a form of social currency.
The timing for all of this seemingly easily defeated brouhaha – just as the US loses Net Neutrality, an issue that will help ISPs to further bleed their customers – ISPs that, if various mergers go forth, could mean that content creators OWN the ISP as well – and if they want further control of their content by slapping everyone with copyright notices, the capitalist writing is on the wall.
Greed is always guaranteed to go too far.
YouTube and Facebook escape billions in copyright payouts after EU vote



